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    Profit Margin Calculator

    Enter revenue, cost of goods, operating expenses, and other costs to see all three profitability margins plus markup.

    Small business storefront with rising growth chart
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    Aligned with IRS guidance
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    The Calculator

    Run the numbers

    $
    $
    $
    $
    Gross profit$60,000.00
    Gross margin60.00%
    Operating income$30,000.00
    Operating margin30.00%
    Net income$25,000.00
    Net margin25.00%
    Markup on cost150.00%

    How it works

    Gross margin measures how efficiently you produce or source what you sell. Operating margin adds the cost of running the business, rent, salaries, marketing. Net margin includes everything, including interest and tax. Markup is different from margin: a 100% markup is only a 50% margin.

    Small service businesses typically target 15-25% net margins. Retail and restaurants can be profitable at 3-8%.

    Examples

    Consulting firm

    00k revenue, 0k COGS, $50k salaries → 90% gross, 40% net.

    Retail store

    $500k revenue, $300k COGS, 50k operating → 40% gross, 10% net.

    Frequently asked questions

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